Privacy Policy
Last Updated: October 2025
This Privacy Policy explains how we collect, use, and protect your personal information when you visit www.arielkirby.ca or engage with the coaching practice of Ariel Kirby (“we,” “us,” or “our”).
By providing your personal information, you confirm that you are over 18 years of age and agree to the terms outlined below.
1. Who We Are
Legal Entity: Ariel Kirby — operated by Ariel Kirby
Email: ari@arielkirby.ca
Location: Based in Atlantic Canada, serving clients across Canada.
We are committed to protecting your privacy and ensuring transparency in how your personal data is handled.
2. Information We Collect
We collect only what is necessary to deliver our coaching and related services. This may include:
- Communication Data: Messages you send via contact forms, email, or social media. Used for responding to inquiries and maintaining professional records.
- Client Data: Name, contact details, payment information, and coaching session notes. Used to deliver services and manage your coaching relationship.
- Assessment Data: Results from questionnaires or reflections you complete (e.g., Clarity Snapshot). Used to personalize your sessions.
- Technical Data: Limited analytics information such as IP address, browser type, and page interactions (collected through cookies). Used to improve the website experience.
- Marketing Data: Your preferences for newsletters or event updates, collected only with your consent.
We do not collect sensitive data such as racial or ethnic origin, religious beliefs, sexual orientation, or biometric data unless voluntarily disclosed for coaching context and handled confidentially.
3. How We Use Your Information
We use your personal data to:
- Communicate with you about services, updates, or events
- Deliver coaching, workshops, or assessments
- Maintain accurate records for internal accountability
- Improve our website and client experience
- Send occasional newsletters (only if you opt in)
All data is processed under lawful grounds — typically contractual necessity (to deliver a service you’ve requested) or legitimate interest (to operate and improve our business). Marketing communications are sent only with explicit consent.
4. How We Collect Data
Your information may be collected:
- Directly from you via forms, email, or during coaching sessions
- Automatically via website analytics tools (like Google Analytics)
- Through your voluntary participation in programs such as the Quarterly Alignment Cohort
We do not buy or sell personal data, nor do we use automated decision-making.
5. Data Sharing and Storage
Your data may be shared with:
- Trusted service providers (e.g., secure scheduling or payment platforms)
- Professional advisors (if legally required, e.g., accountants or auditors)
We store data on secure, password-protected systems compliant with Canadian privacy law (PIPEDA). Access is restricted to Ariel Kirby and authorized administrative support when necessary.
6. Confidentiality in Coaching
All information shared in coaching sessions, questionnaires, or reflections is strictly confidential. Notes are kept securely and never shared without your written consent, except when required by law (for example, to prevent harm or comply with a legal order).
7. Data Retention
We retain personal data only as long as necessary:
- Coaching and contact records: up to 3 years after last interaction
- Financial and transactional records: 6 years (for tax purposes)
- Assessment data and notes: securely deleted after the retention period
You may request early deletion of your records at any time by email.
8. Your Rights
You have the right to:
- Access your personal data
- Request correction or deletion
- Withdraw consent for marketing
- Request a copy of your records
- Complain to the Office of the Privacy Commissioner of Canada if concerns remain unresolved
To exercise these rights, contact ari@arielkirby.ca.
9. Cookies
Our website uses cookies for basic analytics and functionality. You can disable cookies in your browser settings, though some site features may not function optimally.
10. Policy Updates
We may update this Privacy Policy from time to time. The latest version will always be available on this page, with a revised “Last Updated” date.
Contact:
Ariel Kirby
Career & Energy Coaching
ari@arielkirby.ca
© 2025 Activated Alignment. All rights reserved.
